‘When I was approached about doing a fragrance, I decided to do something different. I know most male artists who do fragrances make cologne for men, but let’s be real; the way a girl smells is very important to a guy—especially this guy. I have such a deep connection to my fans, so creating a fragrance that I personally love is another way I could bring them closer into my world. Plus, in working with a company like Give Back Brands, I could use it to do something for the community.’ - Justin Bieber.
(Source: hardbieber, via beaalright)
